Individual & private therapists
A clear introduction, your specialisms and a simple way to enquire — without a long form standing in the way.
Websites for therapists
Websites for therapists that turn visitors into enquiries.
Websites built for UK therapists, counsellors, psychotherapists and psychologists — warm enough to feel human, clear enough to answer the practical questions, and structured to be found on Google and in AI search.
No design fees. No build costs. Cancel anytime.
A counsellor? See our dedicated counsellor website guide.
£0 upfront design & build£19.99/month, 10-day free trialSEO & AI search includedBACP, UKCP, HCPC & NCPS friendly
Being easy to find and easy to trust isn't optional for a therapy practice — it's most of the job.
94%
of UK adults have home internet access
Ofcom, 2026
58%
of people go straight to a business's own website to verify an AI recommendation
Yext Consumer Search Behaviors Report, 2026
26%
of people who saw a therapist checked their qualifications first
BACP Public Perceptions Survey, 2026
Every kind of practice
Websites for every kind of therapist.
“Therapist” covers a lot of ground. Whatever your title or setting, your site should be built around how the right client actually chooses you.
Counsellors
Warmth and practical detail side by side: fees, format, approach and the first conversation.
Read the counsellor guidePsychotherapists
Room to explain a modality — psychodynamic, integrative, art or drama therapy — in plain English, not jargon.
Psychologists
Space for qualifications, registration and assessment-led work to read clearly to a worried first-time visitor.
Couples therapists
Copy and imagery that speak to two people at once, with a booking step that works for both partners.
Family therapists
A tone that reads well for parents, young people and whole-family enquiries alike.
Online therapists
Confidence in the format itself — UK-wide coverage, the technology used and how a session actually works.
Clinic & practice-based therapists
One site that represents several practitioners clearly, without anyone's identity getting lost in the group.
The essentials
What a therapist website actually needs.
A prospective client shouldn't have to hunt for reassurance. These are the nine things every therapy website should get right.
A clear introduction & bio
Who you are, who you help and why a visitor should keep reading, in the first few lines.
Approaches & specialisms
The way you work, explained in plain language rather than a list of modality acronyms.
Who you help
The people and issues you work with, so the right visitor recognises themselves quickly.
Qualifications & memberships
Your registration body, accreditation and training, stated accurately and simply.
Location & online sessions
Where sessions happen, travel or access details, and whether online is available too.
Fees
Session length, price, concessions and cancellation terms, in plain sight rather than hidden.
Contact & enquiry options
A short form or a phone number — an easy first step that doesn't feel like a commitment.
FAQs
Answers to the practical questions a visitor is too nervous, or too new to therapy, to ask directly.
Privacy & confidentiality
A clear, honest explanation of confidentiality, its limits, and how enquiry data is handled.
Shared ethical foundation
Calm design is only the surface.
Building trust online matters more for therapy than almost any other business. The important work is accuracy, privacy and a contact journey that never pressures someone into sharing more than they're ready to.
- Professional designA calm layout, real photography and considered type — never a generic template.
- Clear credentialsRegistration, accreditation and qualifications stated accurately, never blurred or overstated.
- Warm, approachable presentationLanguage that sounds like a person talking, not a clinic leaflet.
- Testimonials, where appropriateUsed carefully and with consent, never in a way that risks a client's confidentiality.
- Explaining your approachWhat working with you actually looks like, described in plain English.
- A comfortable way to make contactA short enquiry step that never demands a life history before a first conversation.
Getting found
Getting found by potential clients.
Referrals still bring in a good share of clients — around a third say a GP or other professional pointed them your way — but everyone else has to find you another way. A lot of that comes down to how the site itself is designed: fast, clearly structured pages are already most of the work.
Included with every website
Search-friendly foundations
Fast pages, clean structure and proper headings and metadata from the day you launch.
Professional copywriting
Clear, well-organised copy for your core pages, written to be found as well as read.
AI search visibility
Structured content that tools like ChatGPT and Google AI Overviews can understand and cite.
Available to help you go further (paid add-ons)
Local SEO & Google Business Profile
Set up and connected properly, so your profile and your website reinforce each other.
Extra location & service pages
Separate pages for each location or specialism, instead of one page trying to cover everything.
Advanced SEO, ads & content
Ongoing optimisation, advertising and monthly content writing for practices ready to grow further.
Ready to get found — by people and by AI search?
We design and build your website at no cost, with foundational SEO and AI search optimisation included from day one.
Design principles
Design that earns a first message.
None of the above matters if the site itself is slow, cluttered or looks like every other template out there.
- 01Mobile-friendly
Most clients search on their phone, often in a quiet, difficult moment — the site has to work there first.
- 02Fast-loading
A slow site loses a nervous visitor before they read a single word.
- 03Accessible
Readable type, strong contrast, and a site that works with a keyboard or screen reader.
- 04Clear navigation
A visitor should reach fees or your contact form in one or two clicks, not a hunt.
- 05Strong calls to action
An inviting next step, never a pushy one.
- 06Professional but approachable
Credible enough to trust, warm enough to message.
- 07No generic template look
Designed around your practice and your photography — not a stock layout with your name dropped in.
Your practice, not a stock template
Websites for private therapists.
Starting or growing a private practice usually means one of a handful of situations. We've built for all of them.
- Solo practitioners building their first website
- Starting a private practice alongside employed or NHS work
- Moving on from a directory-only presence
- Replacing an outdated or DIY website that no longer fits
- Moving away from Wix, Squarespace or another builder
Moving away from Wix or Squarespace? We rebuild your site with a fresh, professional design, keep your existing domain, and bring across the content that already works — no lost SEO history, no starting from a blank page.
Already have a website?
A redesign, not a rebuild from nothing.
Keep your domain and the content that already works. We rebuild the design, structure and first impression around it — here's a real UpTopWeb redesign.
Before
After
What changed
For your visitors
- Clear calls to action, to make enquiring easy
- Accessible, easy-to-read navigation
- Clear location and messaging for visitors
- Optimised for mobile, SEO and AI search
- Fast-loading, from the first visit
- A GDPR-compliant cookie banner, a visible sign of trust and compliance
For your practice
- A professional design and online presence
- £6.25/month saved, moving from Squarespace
- Hours saved — done for you, not DIY
- Full ongoing support and unlimited edits included
- Hosting, security and domain handled for you
- A GDPR-compliant cookie banner, privacy policy and cookie policy — included as standard
Real UpTopWeb examples
Five therapist websites, each built for a different practice.
These are fictional demonstrations, built around UK private-practice best practice and real stock photography — covering individual counselling, art psychotherapy, online therapy and couples work.
01Sage, cream & deep forest
Stillwater Counselling
Warm, unhurried counselling for adults living with anxiety, grief or a season of change.
View the full demo02Paper, cobalt ink & clay
Ground & Form
Art psychotherapy with room for images, objects, silence and words—always led by your choice.
View the full demo03Midnight, steel & signal amber
Northline Therapy
Practical online therapy for work stress, burnout, anger and relationship strain—with evening appointments.
View the full demo04Plum, periwinkle & soft lime
Open Frame Counselling
LGBTQ+ affirming and neurodiversity-aware counselling shaped around your communication and access needs.
View the full demo05Mint, white & deep forest
Between Us Therapy
Structured, impartial couples counselling for patterns that keep repeating and conversations that feel impossible.
View the full demoPricing
What does a therapist website cost?
Free design and build, then one simple monthly fee.
£19.99/ month
10-day free trial — no charge while we design and build your site
- Website design & build
- Free
- Hosting, SSL, domain & security
- Included
- Unlimited edits & support
- Included
- Foundational SEO & AI search optimisation
- Included
- Contract
- None — cancel anytime
Compare cost vs value
A better way to get your practice online.
See why UK therapists and counsellors are leaving expensive agencies and frustrating DIY builders for a simpler, fully managed service.
| Feature | Traditional Agency | DIY Builders(Wix, Squarespace) | UpTopWeb |
|---|---|---|---|
| Upfront cost | £800 – £3,000+ | £0 | £0 |
| Monthly cost | Hosting & maintenance, usually billed separately | ~£15–£30/mo paid monthly, less if paid annually upfront | £19.99/mo (£15.99/mo paid annually), all-inclusive |
| Who builds it | A designer, over several weeks | You | We do — first draft in 24–48 hours |
| Foundational SEO & AI search | Often a separate fee | Down to you | Included |
| Edits after launch | Typically £50–£100/hr | You | Included, unlimited |
FAQ
Common questions from therapists
Is the website really free to build?
Yes. We design and build your therapist website at no upfront cost. The only ongoing charge is £19.99 a month for hosting, support and unlimited edits, with a 10-day trial before billing starts.
Do you understand confidentiality and GDPR for therapists?
Yes. We build with data protection good practice in mind — from a clear privacy policy to a cookie banner and privacy-minimised enquiry forms that don't ask for clinical detail. As the data controller for your own client information, final responsibility sits with you, and we're happy to guide you through the practical side.
Can you show my registration body and qualifications accurately?
Yes. Whether you're registered with the BACP, UKCP, HCPC, NCPS or another body, we'll make sure your status, accreditations and training are represented accurately — nothing overstated, nothing blurred.
Can you move my site from Wix, Squarespace or another builder?
Yes. We'll rebuild your site with a fresh, professional design while keeping your existing domain and the content that already works. If you don't have a domain yet, we can provide a .co.uk domain as part of your subscription.
Can I collect enquiries without asking for clinical details?
Yes. Our enquiry forms are designed to be privacy-minimised — enough information to reply and offer a first conversation, never a compulsory clinical history.
Will this actually help me get found on Google?
Every site includes foundational SEO — clean structure, fast pages, proper headings and metadata — plus professional copywriting and AI search optimisation. Local SEO, Google Business Profile management, extra location pages and further content are available as paid add-ons for practices that want to go further.
What about AI search tools like ChatGPT?
We write and structure your content so AI search tools can understand and reference it clearly, alongside standard Google optimisation — increasingly important as more people start their search for a therapist in an AI assistant rather than a search engine.
How long does it take to launch?
You'll usually see a first draft within 24–48 hours of your brief. From there, we make changes until you're happy, and your 10-day trial gives you time to review everything before billing starts.
Can you redesign my existing website instead of starting from scratch?
Yes — a redesign works the same way as a new build. We keep what's working, such as your domain and any content that's still accurate, and rebuild the design, structure and copy around it. Most redesigns launch just as quickly as a brand new site.
Do I need my branding, photos or copy ready before we start?
No. Professional copywriting for your core pages is included, and we can work with whatever photography you already have or advise on what to add later. Nothing needs to be finished before you get in touch.
Can I add extra pages later, like separate pages for different locations or specialisms?
Yes. Extra location or service pages are available as an add-on whenever you're ready for them — you don't need to plan your entire site structure on day one.
Is there a contract, or can I cancel any time?
There's no contract. You can cancel during your 10-day trial at no charge, and you're free to cancel at any point afterwards too — your site simply comes down when billing stops.
10-day free trial
Get your free website.
We design and build your website at no cost. Maintenance is just £19.99/month, with your first 10 days free.
Get your free websiteTakes about a minute